Social Media & Digital Growth
Noel Wilson Football Academy
Social Media & Digital Growth
Discuss a similar project
The project
Context
A football academy operating across HSR Layout and Austin Town in Bengaluru, led by AFC Pro-licensed coach Noel Wilson.
The challenge
Turn an inactive, low-visibility Instagram presence into a consistent football-development channel despite limited access to camera-friendly coaches, parent testimonials and continuous filming support.
The role
Slide Tackle took responsibility for the academy’s content direction, monthly planning, creative production and recurring publishing system.
What was delivered
- 58 content pieces delivered, including 8 reels
- Content strategy and shareable education-led themes
- Monthly calendars and a five-piece weekly publishing rhythm
- Reels, carousels, static creatives, captions and campaign concepts
- Content formats less dependent on parent or coach interviews
- Messaging for academy training, competitive preparation and admissions
Verified outcomes
- A repeatable production system built around education, training, match and admissions content
- A consistent five-piece weekly publishing rhythm established across reels, carousels and static creatives
- A broader content mix covering education, coaching authority, player development and academy campaigns
The engagement remains ongoing, with future updates focused on the work delivered and approved public outcomes.
Selected creative work
Content built around the academy.
Education, coaching authority and player-development themes created for Noel Wilson Football Academy.
